Publishers of the newspapers nationwide had to be more than happy yesterday as purchases soared. Of course people scrambled to get the paper to read the various headlines with the theme of Barack Obama winning the election. But more than that, they just simply wanted the front page of the paper to frame. Yesterday front pages across the nation were a piece of history that one can have forever. Youtube is full of election coverage, voting, and all sorts of of things and television news can continue to run Obama coverage, but the newspaper’s ability to be a keepsake helped the Chicago Tribune and Chicago Sun-Times feel comfortable printing an extra 200,000 copies. So as newspaper’s future become bleaker and bleaker because online media doesn’t require reading long features, always have the latest breaking news, and is happening right now, newspapers reminded America that they could still be useful.
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meghanb123 6:16 pm on November 11, 2008 | #
It was amazing the number of people who bought copies the second day or ordered copies from the papers themselves. I actually went to 7-11 the next day and bought the Tribune because they were selling extras for regular price. Apparently the Sun-Times and Tribune were selling their papers for $10, if you orderd them. This election has done a great thing for the country and for the sales of papers. Because of the increase in sales, newspaper companies can now charge more for advertising space, reap more profits and hopefully maintain reader interest.
palmerblog 12:37 pm on November 13, 2008 | #
Meghan Bowher could that be you? How are you? I’m sure the newspapers are excited, I wonder do Obama feel exploited just a bit that papers are selling copies of a regular $.50-$1.50 papers for $10 dollars. On the other hand, there are others selling Obama t-shirts, hats, and etcetera, so I guess it’s not the the most horrible thing. I hope this spectacle has newspaper managers and consultants thinking of giving readers something they can be engaged with.
Take care,
Eric Palmer